Web Strategies

A Picture Speaks a Thousand Words

Getting More Out of the Visuals on Your Website

If “a video contains a thousand pictures” and a picture speaks a thousand words”, how many words can you communicate through multimedia on your websites?

Using multimedia like graphics, flash and videos in your website can communicate your point quicker, more effectively and more expressively. What you write, post, record and share speaks on multiple levels, but can be condensed by using quality visuals to communicate the same message.

Video

In my opinion, this is one of the best examples on the web that simplifies a complicated process into a short three minute video. Many companies have used this video to communicate the benefits of social media. Just imagine how long it would have taken them to explain this same message through black and white text on a website. You just saved the user from reading pages and pages of boring text! This video communicates the same message in seconds.

Tip: Besides the engaging value of videos on your website, videos are also great for increasing your SEO bounce rate- basically keeping users on your site longer. Videos can also be more viral which motivates others to quickly share your message with others in their network.

Graphics

If you’re looking for something to lighten up your site, communicate about your branding or share about a specific campaign, consider doing this through graphics.

One of IT Hands’ customers Hoerr Building Group succeeded in communicating their high quality construction work through their home page design.

Whether you are looking for logo redesign, typography, video creation, audio/video production editing or online streaming video we can help. See what IT Hands can offer your company for Graphic Design.

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